Richard Keys confirm Isak transfer as two clubs now battle for Newcastle rebel’s signature

The ongoing transfer drama surrounding Newcastle United’s rebel striker Alexander Isak has escalated dramatically, with fresh reports suggesting a potential three-way battle for the Swedish international’s signature.
As the Magpies prepare to face Liverpool in what promises to be a combustible Premier League encounter, the future of their wantaway forward remains shrouded in uncertainty.
Richard Keys’ explosive revelation on beIN Sports has added fuel to an already raging fire, claiming Real Madrid have entered the race alongside persistent suitors Liverpool.
The controversial presenter suggested the European champions could challenge Liverpool’s proposed £140 million package deal (£80 million upfront with £60 million in add-ons), though his somewhat confusing figures left viewers questioning the exact mathematics of the arrangement.
The situation reached new levels of acrimony following Newcastle’s goalless draw at Aston Villa, where traveling supporters made their feelings abundantly clear with chants of “There’s only one greedy b*d” directed at their absent number 14.
This public condemnation from the Toon Army appears to have severed any remaining ties between player and club, making Isak’s departure seem inevitable despite Newcastle’s initial reluctance to sell.

Financial and Sporting Implications
Newcastle’s hierarchy now faces a critical decision with far-reaching consequences:
- Financial Fair Play Considerations – A sale to either club would represent pure profit under PSR rules
- Competitive Ramifications – Strengthening Liverpool represents greater domestic risk than selling abroad
- Fan Relations – Supporters overwhelmingly prefer a foreign sale regardless of financial terms
The club’s reported £150 million valuation now serves as more than just a negotiating position – it’s become a line in the sand that will test the resolve of both potential buyers.
Real Madrid’s interest, while unconfirmed, provides Newcastle with valuable leverage and a potential escape route from selling to direct Premier League rivals.
The Human Element
Isak’s situation has evolved from standard transfer speculation into something far more toxic. His decision to skip competitive matches has crossed a line few players come back from, regardless of talent.
The 25-year-old now risks becoming a £60 million benchwarmer if Newcastle refuse to budge on their valuation, a scenario that would damage all parties involved.
With Liverpool visiting St James’ Park in just eight days, the timing adds another layer of intrigue to this high-stakes standoff.
Newcastle must weigh short-term pragmatism against long-term principles as they navigate what has become the most complex transfer saga of the summer.
For supporters, the preference is clear – if Isak must go, let it be to Madrid rather than Merseyside. The emotional calculus now outweighs the financial one, with Geordie pride demanding their star not be allowed to strengthen a direct competitor, regardless of the premium offered.
As the clock ticks toward deadline day, this saga promises more twists before reaching its conclusion.
One thing appears certain – Alexander Isak has played his last game in black and white, and the only question remaining is the color of his next shirt.